Cruise Holidays 2012 Convention onboard Allure of the Seas
December 6, 2012
Cruise Holidays International recently held their annual convention onboard Royal Caribbean’s Allure of the Seas – the world’s largest cruise ship. Approximately 250 Cruise Holidays franchise owners, consultants and top cruise industry executives attended the event, along with their Australian representative, Les Farrar, Managing Director Cruise Holidays Australia.
The convention is the most important educational and networking event of the year for Cruise Holidays franchise owners, which are located across North America, the United Kingdom and Australia. Participants learned about the latest industry trends, were showcased recent developments of the Cruise Holidays technology platforms and discussed ways to improve their client services generally.
Whilst onboard most convention participants also joined in a 5 km walk around Allure’s jogging track to raise funds for the MS Society, and Royal Caribbean themselves donated $1000 to this great cause.
(see attached image of presentation by Vicki Freed, Senior Vice President of Sales Royal Caribbean and Dondra Ritzenthaler, Senior Vice President of Sales Celebrity Cruises to Mark Schiffner, COO of Cruise Holidays and Tom Baumann, President of Travel Leaders Group.)
One of the highlights of the convention was a question and answer session to a panel of the ships senior staff including the Captain, Cruise Director and Food and Beverage Managers. This provided a fascinating insight into operating a ship of this size and when questioned as to ‘how she handles’ the Captain suggested it was easier to ‘drive’ than much smaller ships because of the tremendous power and technology available to him. The F&B Manager went on to describe his typical day as including walking up to 21km throughout the many outlets he is responsible for. He also said the ship only incurred food wastage of less than 2%, a commendable figure considering the amount of meals produced every day.
Whilst the Cruise Holidays franchise and home based program is yet to officially launch in Australia Les Farrar said they had already signed 3 home based agents and a retail store to their network.