SOUTH Africa’s new National Convention Bureau (NCB) is set to see the nation make significant
inroads into the global business tourism market, according to SA Tourism ceo Thulani Nzima.
Speaking at AIME in Melbourne
yesterday, Nzima said that South
Africa had historically been a
safari and tourist destination but
there was big scope to attract
The NCB was inaugurated late
last year and its Australian launch
at AIME 2012 recognises the
importance of business tourism.
“If we really want to be
successful [in business events] we
need to market on a national
level – to coordinate our bids and
get international conferences,”
Nzima (pictured right) said.
Also at AIME, South African
tourism minister Marthinus van
Schalkwyk addressed the thorny
issue of the current South African
Airways codeshare deal with
Qantas, which is the subject of a
current government review.
The deal has been renewed only
until the end of 2012 and both
carriers have lodged submissions
about an extension.
Van Schalkwyk said the South
African govt does not believe the
codeshare will be terminated.
“It has worked well despite
Qantas and South African being
part of different alliances,” he said.